- What we did
- Microsite
- Identity
More dream park than theme park.
It’s not every day you have someone come to you and say, “Hey, guys: I just bought a mountain and I want to turn it into the home of the world’s greatest collection of roadside attractions. (Oh, and I need it within a couple of weeks because the media are going to be all over it and it needs to be totally amazing.)”
Funny thing is, that wasn’t the hard part — the hard part was trying to build a website with a client who only sleeps one hour a day, runs on caffeine and nicotine, and has 20 new creative ideas every half hour. Sometimes more. Anyway, said client was endorsed by the state of Kentucky itself and had a well-deserved track record of turning crazy ideas into reality . . . so we figured it was worth a flyer. To quote someone in a meeting today, the result was gobsmackingly good.
