The Issue

We know that your tours are limited to the amount of people you can tour through your facility on any given day. We also know that you turn away a lot of people on any given day who did not pre-book a tour and just show up at your distillery (one distillery owner in Bardstown told us they turn away 500+ people daily in the peak season). So how can you capture this lost revenue and gain new brand loyalists?

Create a Virtual Distillery Tour. Visitors dive deep into the heart of bourbon-making without ever leaving the comfort of your state-of-the-art tasting room. How is that possible? Mightily will work with you to create an exclusive in-person virtual video tour that will transcend the boundaries of traditional experiences and transport visitors to the very essence of your brand, no matter if your in-person tours are booked up or what the weather is like outside. 

Virtual Distillery Tour

Our in-person virtual behind-the-scenes tour of your bourbon distillery is more than just a glimpse into bourbon-making; it’s a revolutionary experience that merges tradition with technology. It’s where old-world charm meets cutting-edge innovation. Elevate your distillery’s brand presence and offer a premium experience that guests will remember for years to come. 

Mightily has developed a solution that will allow you to provide tours for those people who otherwise would be turned away and never get to experience your distillery or your product. This solution can be delivered either at your distillery or at an off-site location like an urban tasting room, allowing you to significantly increase your tour revenue, and in addition, your product sales revenue. It utilizes your current tasting room, or another room or building you might have on your property, or in an urban tasting room, that can accommodate guests. The unique benefit of a virtual tour is that weather is not an issue and guests get to visit areas of the distillery and property that they can’t on a walking tour due to safety, space, or other issues. They get to experience sights and sounds that walking tour guests never get to see. You can also include encounters with the Master Distiller, Master Taster, and other staff key to your process that walking tour guests probably will never get to meet.

Why Guests Would Choose the Virtual Tour Experience?

1. All-Weather Enjoyment: Rain or shine, your virtual tour remains pristine. No need to worry about muddy paths, chilly winds, or scorching sun. Showcase the captivating sights and stories of your distillery without any weather-related disruptions.
2. Unparalleled Access: Safety restrictions often limit visitors from exploring certain areas of your property. With our virtual tour, guests can witness firsthand the nooks and crannies of your property, previously off-limits. Get up-close views of your fermentation vats, dive into the intricacies of the aging process, and meet the masterminds behind your favorite bourbon – all through immersive high-definition visuals.
3. Interactive Exploration: Your virtual tour isn’t just a passive viewing experience. Guests can ask questions in real-time – all guided by your seasoned distillery experts.

Benefits for Our Distillery Partners

• Increased Revenue Streams: By offering both traditional and virtual tours, capitalize on being able to provide more options for guests, whether at your distillery or at an off-site tasting room.
• Future-Proofing: Embrace the digital revolution! With huge advancements in virtual reality and augmented reality on the horizon, this virtual tour serves as a foundational step toward future immersive experiences.
• Optimized Operations: Reduce wear and tear on physical spaces, manage crowd control effectively, and ensure visitors get the best experience possible without the strains of traditional touring.

Sound interesting? Send us a note below and we will show you how this can bring additional revenue and a better consumer experience to your brand.