Arts & Cultural Alliance
We’ve got a soft spot for a number of community causes, not the least of which is the arts. The ACA, a Louisville and Southern Indiana collective of almost 100 local groups, ranging in size from one-room studios to internationally acclaimed museums and galleries, partnered with Mightily to help promote its 2015 YES! Fest.
Unfortunately the ACA brand itself had never been addressed properly . . . so, like good artists, we went back to the drawing board and developed a strong, broad, exciting platform from which the ACA could share its story. The “Say Yes” campaign became a rallying call for the region, uniting those connected by the arts under a proud, positive message, and giving them resources through which they’re able share their passion.